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Motorcycle Week at NHMS Demo Rides & Vendors Header

Motorcycle Week at NHMS Demo Rides & Vendors

Saturday, June 14 - Sunday, June 22, 2025

New Hampshire Motor Speedway is a top destination for riders visiting the area during Laconia Motorcycle Week, June 14-22, with on- & off-track events throughout nine days of motorcycle mayhem. The 102nd Annual Loudon Classic® headlines a week-long motorcycle celebration that features racing, demo rides, vendors, camping and more.

Demo Rides & Vendors

Vendor Application

Saturday, June 14 - Saturday, June 21, 2025
Vendor Application

If interested in showcasing your business to thousands of motorcycle riders from Saturday, June 14 through Saturday, June 21 from 10 a.m. - 5 p.m. daily at New Hampshire Motor Speedway, please fill out the Vendor Application. We will review your application & reach out to you with more information.

NHMS requires a certificate of insurance prior to arrival at the speedway.

Demo Rides

Saturday - Saturday, June 14-21, 2025 | 10 a.m. - 5 p.m. Daily
Demo Rides

Harley-Davidson will host the largest demo ride course in the area, Saturday, June 14 – Saturday, June 21. Demo rides will run from 10 a.m. – 5 p.m. daily (registration ends at 4 p.m. with the last ride heading out at 4:30 p.m.).

Riders will feel the excitement as they hit the open road on a nearly nine-mile route that will take riders through an off-property experience with a unique chance to demo the power, performance & innovation of the latest models from Harley-Davidson & other manufacturers.

Riders should prepare for the ultimate Harley-Davidson experience at NHMS with exclusive merchandise & special perks & rewards. Members of Harley Owners Group, the official riding club of Harley-Davidson, can pick up their commemorative rally pin from 10 a.m. – 5 p.m. daily.

Vendors

Saturday - Saturday, June 14-21, 2025 | 10 a.m. - 5 p.m. Daily
Vendors

Riders can shop for gear, accessories, sound systems & more at the vendor mall on site in the S1 Lot next to the food court.

Food Court

Saturday - Saturday, June 14-21, 2025 | 10 a.m. - 5 p.m. Daily
Food Court

Take a pit stop & grab a bite to eat from one of our many food vendors on site as you make your way up to Rally Headquarters in Laconia.